Tractor sales reflect confidence in dairy industry

Tractor sales in Taranaki almost doubled in the four months to the end of April compared with the same period last year, NZ Tractor and Machinery Association (TAMA) vice-president, Roger Nehoff said.

Sales were also strong in the sheep and beef regions of Otago and the Central North Island, reflecting growth in the economy and the need to replace or update aging machinery before winter.

Nationwide, tractor sales remained steady for the year so far compared with last year.

Total sales of 803 tractors compared with 796 tractors during the same period last year, demonstrating the primary industry was, overall, stable and coping with weather events and volatility in global markets.

TAMA figures showed sales increased in the horticulture and viticulture industries in Northland, Hawke’s Bay and Marlborough. However, sales dipped in the Bay of Plenty and Auckland.

“In spite of the adverse weather events, the growth in horticulture and viticulture looks set to continue, especially with the current kiwifruit boom, expansion of apple production and continuing growth in the New Zealand wine industry,” Nehoff said.

Tractor sales in Marlborough had increased nearly 120 per cent compared with January through April last year while sales in the Hawke’s Bay had increased by 50 per cent. This was driven by the planting of more grapes and the need to replace ageing machinery.

Overall, tractor manufacturers were positive about the rest of the year, Nehoff said.

Anecdotal feedback from farmers at the recent field days in Feilding and Kirwee was that there was more confidence in the market and this would be reflected in farmers replacing machinery.

Source: Stuff


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