Product will be available in West Bengal.
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Mayank Jalan, CMD, Keventer Agro.

Keventer Agro has launched Metro Special Milk aimed at the tea vendors in West Bengal.

The product, which is priced at 25 for a 500 ml pouch, will initially be available in Kolkata, Barrackpore, Krishnanagar, Burdwan, Durgapur and Asansol, said a press statement issued by the company.

Catering to the tea stall owners, the milk claims to have a special composition that offers more cups per pouch. The company would reach directly to the tea stall owners in addition to regular shops.

The company has filed a draft red herring prospectus with SEBI for its proposed initial public offering.

The Bumblebee Conservation Trust has teamed up with Calon Wen, and wants other dairy farms to join in.

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