A new one-of-a-kind milk will be hitting Coles fridges, sourced directly from northern Victorian dairy farms.
Remarkable Milk Company will launch their one-of-a-kind O3 Milk in Coles supermarkets across Victoria from Friday, with the milk being supplied by Kyabram farmers.
The product is the first Australian milk to be able to claim that its omega 3 content is naturally occurring, meaning the cows are being fed a diet of pasture based supplement with additional feed that provides omega 3.
“Remarkable Milk Company is very excited about the launch of our new functional milk, O3 Milk,” Remarkable Milk Company chief executive officer Alastair McCredden said.
The milk in O3 Milk is being sourced from hand selected farming families in Kyabram and processed at Remarkable Milk Company’s Geelong facility.
“This is a great opportunity for our Geelong facility and the team to be responsible for an industry leading product being launched into the Victorian market before its national expansion in the months to come,” Mr McCredden said.
O3 Milk will be available in Coles Supermarkets throughout Victoria from Friday, October 16 and will be available nationally in the coming months.